Auto Responders are sent out to people who sign up to receive the Vacation Guide.
They get four emails. One on the first day they sign up (immediately), followed by 3 additional emails sent 1, 2 and 4 days after they register.
Email Subject Lines
Should be able to use these template subject lines for all Auto Responders.
Just replace the property/area name in bold.
These are just guidelines, though. Use your best judgement in making other changes.
If you can improve upon these, please do!!!!!!
Coschedule Rating
Day 0 Your Guide to One of the Best Wine Country Getaways 76
Day 1 Now is the Best Time to Plan a Romantic Getaway to the Wine Country 77
Day 2 The Best Way to Enjoy a Relaxing Escape at The Purple Orchid Inn 75
Day 4 3 of the Best Ways to Reward Yourself at the Purple Orchid Wine Country Resort and Spa 74
—————————– FULL AUTO RESPONDER EXAMPLE ——————————-
Day 0
Subject line: Your Guide to One of the Most Incredible Wine Country Getaways!
Change town/area reference
H1: Thank you for requesting a copy of our Livermore Vacation Guide!
Change town/area reference
Livermore is the perfect place for an intimate, romantic getaway with the people you love. With breathtaking scenery, beautiful year-round climate, and a wide variety of available activities, it’s no wonder Livermore is a premier travel and wedding destination. Located in the heart of the East Bay and Northern California’s famous Wine Country, Livermore is a city that captivates locals and visitors with acclaimed restaurants, bars, and shopping. Fill your days with outdoor activities including visiting parks, trails, or hiking and cycling, or simply relax and unwind at The Purple Orchid Wine Country Resort and Spa. Whatever you choose to do, Livermore and the surrounding wine country will gift you with the trip of a lifetime. [Description of the area and property]
Button: Download the Vacation Guide (Hans will provide this link)
Day 1
Subject line: Now is the Best Time to Plan a Romantic Getaway to the Wine Country [Change town/reference]
H1: Come to Livermore and Enjoy a Romantic Destination and Extraordinary Landscape
Home to one of California’s oldest wine regions and a beautiful downtown area, the elegant city of Livermore has a rich history that reflects the wine industries who created this thriving community. The valley celebrates over 60 wineries and growers, and downtown Livermore has an eclectic mix of great dining and shopping options that attract locals and visitors alike. Livermore is a city with an agricultural heritage and spirit, and is the perfect place to experience the very best of wine country. [Description of the area including reasons why people should visit! What’s unique?]
Button: Learn More (Provide a link to the Attractions Page)
H2: The Lovely Livermore Valley
Livermore Valley is also a romantic’s dream. Rolling green hills, mild weather, and convenient location make Livermore a popular wedding destination that’s completely unique to the rest of California’s wine country. The elegant and quaint city of Livermore is located just an hour east of San Francisco, and with its world-class wineries and numerous hiking trails, will give your wedding a country feel with the ease of an urban location that is just a stone’s throw away. [Additional description of area and something unique that the property offers (wedding/access to outdoor activities, etc.)]
Button: Explore the Inn (Provide a link to the Home Page)
Day 2
Subject line: The Best Way to Enjoy a Relaxing Escape at The Purple Orchid Inn [Change town/reference]
Get Away to the Livermore Valley and Relax at The Purple Orchid Wine Country Resort and Spa
[Description about the property and its amenities]
As the only bed & breakfast style resort within an hour and a half radius, the Purple Orchid Wine Country Resort and Spa offers 10 wonderful lodging options for guests to choose from. Our charming, private rooms and suites provide guests with luxurious amenities and stunning views of the grounds, and our exquisite spa treatments will leave you feeling completely restored. No matter which room you choose, you’ll have an incredible and relaxing experience on the property.
Amenities include complimentary homemade breakfast, cozy fireplaces, private Jacuzzi tubs, free internet, WiFi, air conditioning, TV, and access to our beautiful outdoor pool and hot tub.
[Description of each room and a link. If they have a lot of rooms, just include 4-6]
Morning Dove Deluxe King Suite
Our romantic King suite is the epitome of intimacy and romance. Views of the Manzanilla olive orchards, rose gardens, and our beautiful log cabin main lodge await you and your special someone. The Morning Dove suite features a private living room, spacious bedroom with king sized bed, Jacuzzi tub for two, and private in-room breakfast option. Enjoy a full plated breakfast in the morning, and a Wine & Olive Oil Hour each night that features local wines.
http://www.purpleorchid.com/suites/class/morning-dove-deluxe-king-suite1.htm [Provide links!]
Double Eagle Deluxe Queen Suite
Enjoy the beautiful private patio that leads to the grounds of the resort’s property in our stunning Queen suite. The spacious suite has a queen sized bed, Jacuzzi tub for two, and is inspired by some of Livermore’s world-class golf courses. This room is handicap accessible and located on the ground floor. Guests are welcome to enjoy a delicious breakfast in the morning and a Wine & Olive Oil Hour each night.
http://www.purpleorchid.com/suites/class/double-eagle-deluxe-queen-suite1.htm
Orchid Retreat Double Queen Suite
Perfect for a trip with family or friends, the Double Queen Suite is the resort’s only room with two queen sized beds and features beautiful sunset views and access to the lodge’s main deck. A fresh, homemade breakfast and social Wine & Olive Oil Hour are included with each night stay.
http://www.purpleorchid.com/suites/class/orchid-retreat-double-queen-suite1.htm
Day 4
Subject line: 3 of the Best Ways to Reward Yourself at the Purple Orchid Wine Country Resort and Spa
Stay at Purple Orchid Wine Country Resort and Spa and Indulge in One of Our Packages
[Intro about incredible packages at the property]
Purple Orchid Wine Country Resort and Spa is a destination in and of itself. During your time on the property, your cares will melt away as you achieve total relaxation in our spa or unwind in front of a crackling fireplace. While you’re with us, indulge in one of our incredible packages to enhance your stay! Below are just a few examples of our fabulous specials.
[List 3 or so packages with links]
Romance Retreat Package
Celebrate your wedding, honeymoon or anniversary, or simply keep the spark alive with this romantic weekend! Our lovely romance package includes:
- One night stay in your choice of suites
- Two 80-minute relaxation massages in our private couples massage room
- Bottle of delicious Nottingham Sparkling Wine
http://www.purpleorchid.com/promotions/romance-retreat-packages.htm
Spa Monthly Specials
Refresh and restore at our spa with one of these amazing monthly specials! Choose from one three options including:
- 80-minute Nu Face Facial (was $130 – now $115)
○ Improves skin tone
○ Reduces wrinkles
○ Helps you look and feel younger!
- 80-minute Handprints Signature Massage (was $145 – now $125)
○ Warm towel compression for relaxation
○ Light stretching of muscles
○ Light acupuncture on back, legs, and feet
- All waxing 20% with purchase of additional service
http://www.purpleorchid.com/promotions/spa-monthly-specials.htm
Girlfriends Getaway
Gather your best ladies and get ready for the ultimate girls-only getaway! Perfect for a bachelorette party, reunion, or spa retreat, this package includes:
- One night stay in a Double Queen Suite or Deluxe King Suite
- Gathering Hour featuring wine, artisan cheeses, and estate olive oil
- Bottle of California Sparkling Wine
- (2, 3 or 4) Luxurious 50-minute spa treatments
- Yummy House-Made Snacks
- Use of pool, hot tubs and relaxation room
- Delicious breakfast in the dining room in the morning
http://www.purpleorchid.com/promotions/girlfriends-getaway.htm