Design – Updating Customer Logos

On Altering, Updating, Changing Customer Logos Altering customer logos in any way is not an included service during or post onboarding unless specifically stated as included in the customers contract. The exception is changing file type as needed by the dev team, i.e., pdf to svg. The process is: Q4 will use the logo supplied … Continued

Customer Action Plan Checklist

Goal of this protocol Covering all bases in establishing the problem, finding the culprit, and correcting the issue to solve the problem quickly and efficiently. Ultimately, the goal is to rapidly identify problems and improve customer performance before it risks hurting the relationship or leading to the customer questioning our efficacy. 1. First, establish the … Continued

Adding Event Tracking to Contact Forms & Google Analytics

Paste the following within the Contact Us form, above all other fields: (important: make sure all quotes/apostrophes are straight, not curved – they’re different characters and the latter won’t read correctly) <script> document.addEventListener( ‘wpcf7mailsent’, function( event ) { ga(‘send’, ‘event’, ‘Contact Form’, ‘Submit’, ‘Contact Us’); }, false ); </script> A real-life example: When you hit … Continued

How to Change the Google My Business Star Rating (Hotels & B&Bs)

Ever noticed a description about a bed and breakfast or hotel that includes a star rating (not the user-generated rating based on reviews)? Have you wondered how Google decides a property is a 2-star hotel, as opposed to a 4-star hotel? Or has a customer asked you, and your scrambling looking through the Q4Launch Knowledge … Continued

Q4VR: Kigo – Steps for Creating Elastic Domains on AWS

Step 1 – Login AWS with your credentials. Step 2 – Search “Elasticsearch” on Services search area. Step 3 – Select Elasticsearch Services, which comes from auto search Step 4 – In “Amazon Elasticsearch Service dashboard” click on “create a new Domain” button Step 5 – Select the options basis on our requirement for creating … Continued

Q4Launch Out of Office Procedures For CSM’s and CC’s

For all employees: Request time off with as much advance notice as possible. Once approved, add to your Google calendar. Line up someone to be your OOO contact. Communicate dates you’ll be out and your OOO designee to team members. Set the expectation as to whether you’ll be checking email/reachable. On-going projects will be handled … Continued

Q4Launch Preferred Vendors & Industry Partners

The following is not a comprehensive list, nor are these official partnerships with any financial component (unless otherwise noted). These are just the various vendors and services that we typically recommend to our customers. Photography Jumping Rocks Photography (Company Website) Example: Sea Rock Inn Christian Gianelli Photography (Company Website) Example: The Inn at Yarmouth Port … Continued

Hospitality SEO

This is not the ultimate guide on everything you need to know about SEO (try Moz’s Beginner’s Guide to SEO). Why not? Because those already exist. Also, they can be overwhelming. You have a simple question about meta descriptions and end up on an HTML guide for developers. No one has time for that!  So … Continued

Q4VR: VR Landing Pages, Creating Search URLs

A Landing Page With Search Results The Q4VR Plugin extends the VR search by allowing you to create content-driven landing pages that include search results via a feature called VR Landing Pages. By applying a (Landing Page – VR) page template to any page, the edit screen will display options to create sub-landing pages, each … Continued

Q4VR: Google Maps Account Setup

Since Google Maps is charging for API calls, we have to set up a new Project, API Key, and Billing Account for each VR customer. Navigate to the Q4Launch Google API Developer Console: https://console.developers.google.com/projectselector2/apis/dashboard?folder&organizationId=965581191440&supportedpurview=project&project Click on the arrow next to q4launch.com in the header Select New Project   Enter a Project Name. Click Create. Once … Continued