Note: You will want to make sure that you have a template to use before starting autoresponders. Create the Campaign Go to Campaigns, then click the Create Campaign button in the top right Choose Email > Automated > Welcome new subscribers > Onboarding Series Name the campaign whatever you wish, like “Vacation Guide AutoResponder” Setup and Design the Campaign Verify that … Continued
Before you can review how successful our marketing strategy is for customers, you need to understand what goals are set for each service. You can read that back on the article on creating a marketing strategy. So, now that you have that refresher, how to go about reviewing how individual services are performing on … Continued
Goals: Low CPC Increasing fans within target demographics of customer Efficiency Before you start 6 images of property Ideal: Experiential photos (put viewer of image in place of experiencing property) Empty Adirondack chairs Room photos Food photos Balconies Views Make sure focal point of image is at center (top and bottom gets cut off) Good … Continued
The ultimate Guide to Some of the Best Keyword Research Strategies “SEO is more about user optimization than it is about search engine optimization.” – Neil Patel “Keyword research is still important, but in a different way than has been practiced in the past.” – Search Engine Journal “Ask yourself… Is the keyword relevant to … Continued
Pre-Keyword Research Meeting Please come to the meeting with your half of the keywords selected for the upcoming quarter. You can prepare these keywords directly on your Keyword Research spreadsheet, or use the following chart. Please have your keywords and reasoning ready to discuss during the meeting. Amount of Keywords/Topics to prepare for the meeting: … Continued
Welcome to Q4Launch! And welcome to what has been, for those of us already here, something we all sometimes struggle to do consistently well: creating and executing effective marketing strategies on behalf of our customers. Why Our CEM Job Matters at Q4Launch Customers go into business with Q4Launch so that our team can effectively … Continued
Steps on how to exclude a reservation system as referral traffic. 1. Go to Analytics account 2. Look under Property and click Tracking Info 3. Click Referral Exclusion List 4. Type in the url/ name of the item you’d like to exclude ThinkReservations For RezNexus Always filter out the customer’s URL, too!
What is the Comment Blacklist? A section in WordPress’s settings that enables you to block comments or contact form submissions that contain any one of your blocked keywords. It is an effective way to significantly reduce the volume of contact form spam, and should be used in addition to Akismet and ReCAPTCHA. To Implement: In … Continued
I often hear staff / customers say our sites have “Pagespeed Issues”. It instantly makes me tilt my head because “low scores” are not issues. In fact, they don’t even tell you anything is broken. Tests can reveal issues, but results are simply weighted suggestions for improvement. Suggestions for developers to scope alternate solutions beyond what … Continued